Address: Central London (Soho) - 10 Ganton Street, W1F 7QR
East London (Shoreditch) - 1-4 Holywell Lane, EC2A 3ET
Nearest station: Soho: Oxford Street / Shoreditch: Old Street
www.thegreatfroglondon.com / @thegreatfrogldn
A true rock ‘n’ roll jewellery store, producing original designs for over 50 years, The Great Frog is an institution and a must visit if you are in the neighbourhood. Originating in Carnaby Street in 1972, it immediately appealed to the rising subcultures of ‘heavy metal, rockers, punks and bikers’.
Challenging the norms of mainstream jewellery trends, The Great Frog single-handedly established a new genre and “rock ‘n’ roll jewellery” was spawned!
Browse their extensive range in stylish surroundings and make sure to treat yourself to one of their unique handmade pieces. Their iconic jewellery, attracts loyal customers and famous faces including the likes of: The Rolling Stones, Mötley Crüe and Debbie Harry. They have also collaborated with some exceptional artists and brands such as Motörhead, Harley Davidson and Iron Maiden to forge exclusive must-have pieces.
Every item is hand-crafted by local jewellers in the basements of the London stores before being distributed to the NYC and LA shops, on both coasts of the states. They ensure absolute quality and individually hand carve each design. You’ll have spotted in my photographs that I’m a big fan of The Great Frog and pretty much won’t leave the house without my rings on!
Rooted firmly in British heritage, they are a second generation, family-owned company, with owner and designer Reino Lehtonen-Riley carrying on the TGF flame from his father, Paterson Riley, who established the business back in the punk-rock era.
Keeping their designs just as relevant now as they have been since the shop’s incarnation, they have built a huge cult following, personifying rebellion, expression and individualism through each piece they create.